Case Study: How S Company Achieved Google Top 10 Rankings in the Mental Health Industry

Client Background

S Company is a professional therapy and wellness service provider specializing in holistic healing and mental wellness. They offer expert therapy services for individuals seeking emotional, physical, and mental well-being.

Challenges

Before working with us, S Company struggled with:

  1. Tough Competition – The therapy and wellness industry is highly competitive, and they were overshadowed by bigger, more established competitors.
  2. Low Online Visibility – Their website wasn't ranking well on Google, making it difficult for potential clients to find them.
  3. Low Enquiry & Booking Rates – Despite having quality services, their online enquiries were inconsistent and low.

How We Helped: A Winning SEO Strategy

To help S Company dominate their service area, we implemented a tailored SEO and digital growth plan:

  1. Keyword Research & SEO Optimization
    • Researched and targeted high-intent therapy-related keywords specific to their location and services.
    • Optimized their website structure, meta descriptions, headers, and internal links for better search performance.
  2. Content & On-Page SEO Strategy
    • Created high-quality, engaging blog posts and service pages to target search queries.
    • Improved website content to align with what potential clients were searching for.
  3. Technical SEO Enhancements
    • Optimized site speed, mobile usability, and user experience to ensure smooth navigation.
    • Implemented structured data markup to improve search engine visibility and local SEO.
  4. Conversion Optimization & Lead Growth
    • Enhanced call-to-action placements and booking forms to improve enquiry rates.
    • Implemented a content funnel to guide visitors from research to booking a session.

The Results: From Low Visibility to #1 in Their Service Area

  • 🚀 According to Google Search Console statistic below, search clicks increased from 30/day (before SEO) to 120/day (after SEO), increase of 300% of traffics !!
  • ✔ According to GA4 data below, visitors increased from 6.5k (before SEO) to 13.8k (after SEO), increase of 7.3k, Conversions increased from 1.4k (before SEO) to 9.1k (after SEO), increase of 7.7k conversions or 550% !!
  • Most targeted keywords consistently rank in the Top 3 on Google.
  • Outranked competitors and became the #1 therapy service in their area.

Google Search Console Impression and Clicks

S Company Impression and Clicks

Google Analytics 4 Statistic

S Company GA4 Statistics

  • 💡 From Low Enquiries to 30+ enquiries Daily – A huge boost in online enquiries and bookings.
  • 💡 More Organic Traffic & Brand Recognition – More potential clients now find and trust S Company.
  • 💡 Sustainable Growth – SEO rankings remain strong and stable, keeping them ahead of competitors.

Conclusion

S Company went from struggling to compete to becoming the #1 therapy service in their area, thanks to a powerful SEO strategy. By focusing on search visibility, website optimization, and lead generation, we helped them turn their website into a booking machine.

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